Augusto Perera

Court Ruling on AI Training and Copyright: What It Means and What’s Next.

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A California federal judge has issued a groundbreaking decision in the copyright lawsuit brought by authors against Anthropic, the AI company behind Claude. This ruling is one of the most detailed and consequential to date on how U.S. copyright law applies to training large language models (LLMs). What the Court Decided The plaintiffs—authors including Andrea …

Court Ruling on AI Training and Copyright: What It Means and What’s Next. Read More »

Is There Such a Thing as a Global Trademark?

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If you’re expanding your business internationally, protecting your brand is likely top of mind. A common question I hear from clients is: “Can I get a global trademark?” The short answer: No, there is no single trademark registration that automatically covers the entire world.   Why Not? Trademark rights are territorial, meaning they are only …

Is There Such a Thing as a Global Trademark? Read More »

¿El uso de marcas comerciales de la competencia en palabras clave de Google Ads puede provocar problemas legales?

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En el competitivo panorama del marketing digital, no es raro que las empresas pujen por las marcas de sus competidores como palabras clave en Google Ads. Puede parecer una estrategia inteligente para captar el tráfico de usuarios que ya buscan un producto o servicio similar, pero ¿es legal? Analicemos las implicaciones legales y estratégicas de …

¿El uso de marcas comerciales de la competencia en palabras clave de Google Ads puede provocar problemas legales? Read More »

Can Using Competitor Trademarks in Google Ads Keywords Lead to Legal Trouble?

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In the highly competitive landscape of digital marketing, it’s not uncommon for businesses to bid on their competitors’ brand names as keywords in Google Ads. It might seem like a clever strategy to capture traffic from users already searching for a similar product or service—but is it legal? Let’s break down the legal and strategic …

Can Using Competitor Trademarks in Google Ads Keywords Lead to Legal Trouble? Read More »

Por Qué No Puedes Registrar “Tequila” Como Marca en EE. UU. — Y Pronto Tampoco Podrás Usar “Mezcal”

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Si estás desarrollando una marca de bebidas alcohólicas en Estados Unidos, especialmente una que haga referencia al Tequila o al Mezcal, es fundamental que entiendas las limitaciones legales sobre estos términos. Aunque parezcan descripciones comunes de bebidas destiladas, ambos son —o están en proceso de convertirse— marcas de certificación protegidas. Esto significa que no puedes …

Por Qué No Puedes Registrar “Tequila” Como Marca en EE. UU. — Y Pronto Tampoco Podrás Usar “Mezcal” Read More »

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At Augusto Perera, PA, we specialize in counseling clients regarding copyright protection and litigation, domain name disputes and protection, domestic and international trademark protection. Let us help protect your trademarks, copyrights, and other intellectual property rights.
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